Collection: Red Bull

Red Bull was founded in Austria in 1987 by Dietrich Mateschitz. Inspired by functional drinks from Asia, he developed a new product that would go on to conquer the world. Today, Red Bull is available in over 171 countries and is consumed by millions of people every day.

Red Bull’s philosophy is to invigorate both body and mind. This is achieved through a carefully selected combination of ingredients that boost performance and enhance concentration.

Red Bull Energy Drink contains high-quality ingredients which, when combined, produce a unique effect:

Caffeine

Caffeine, a well-known stimulant, increases alertness and concentration. It was already extracted by ancient peoples from natural sources such as tea, coffee and cocoa beans.

Taurine

Taurine is an amino acid found in the human body that plays a role in various biological processes.

B-complex vitamins

These vitamins are essential micronutrients that help maintain normal bodily functions.

Sugar

The sugar in Red Bull is derived from sugar beet and provides a quick energy boost.

Water

Water is the main ingredient in Red Bull and ensures proper hydration.

Red Bull offers a wide range of products tailored to different needs:

Red Bull Energy Drink

The classic Red Bull Energy Drink, known for its invigorating effect, is ideal for sport, study and demanding work situations.

Red Bull Sugarfree

This sugar-free version offers the same invigorating effect without the calories.

Red Bull Zero

Red Bull Zero combines zero sugar and zero calories, perfect for health-conscious consumers.

Red Bull Editions

The various Red Bull Editions (White, Blue, Yellow, Red, Green, Apricot, Sea Blue, Summer) offer unique taste experiences that provide variety.